For an online Preschool Educational curriculum, I was tasked with redesigning, conceptualizing, and creating new mascot characters.

We had a vast team of artists, graphic designers, and animators working tirelessly to create the various products needed for the curriculum. In helping with keeping the style and look of the characters consistent; I created intricate Model Sheets for our seven main characters.

These characters appear throughout the entirety of the curriculum's lessons, animated music videos, books, and additional resources. It was an absolute privilege and an honor acting as the Lead Character Designer on this project. I worked very closely with executives, artists, and marketing personnel in developing the appropriate look and style for these creative and fun characters.

Below are some samples and rough sketches from the conception stage.